Thank You RCF San Francisco!

22 Jul

Cardtorial was up in San Francisco this past weekend for Renegade Craft’s July market in San Francisco! There was a cool art installation by The Dog and Wolf, yummy foods and sweets from Tante’s and Post Street Creamery (sea salt caramel and chocolate chip banana? yum!).

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We loved talking with shoppers and meeting new friends! We also added some take-home fishies to our booth display so shoppers could take some of the cuteness home. :P

Thank you for hosting such a great fair, Renegade! Y’all are awesome!!


We’ll be in LA this upcoming weekend for Renegade Craft’s Los Angeles July market at downtown LA’s Grand Park!  It’s a new location, so it’ll be fun to see new sights while we booth! We’ll be there 11am to 6 pm both Saturday and Sunday (July 26-27) — hope to see you there!


Friday Favorites, 7/18

18 Jul

Our summers season shows are in full swing! We’ve had Atlanta Gift Fair (7/8-15) and now have LA Mart (7/16-21), but starting tomorrow, you can Yvonne at the SF Renegade Craft Fair!!

San Francisco Renegade Craft Fair

We’re debuting an AWESOME new product (hint: it’s very San Francisco-based) and having a giveaway to our new newsletter signups at the craft show. We’d absolutely love to see you there!

We’ve heard about de-cluttering, but have you ever thought of de-cluttering your virtual life?

Mint does way more than fresh breath — it helps with digestion, nausea and so much more!

So you want to be a closer? Here are fours tips to keep in mind if you want to get better at closing sales.

You might not be a Lady Gaga fan, but there are definitely marketing tips you can learn from her.

Meet the Cardtorial Team: Mama Leung

15 Jul
Hello, all! During my awesome with the family, I got to interview my mama for our second Meet the Cardtorial team post! I’m scribing on her behalf today. :)
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The wonderful Mama Leung!

How long have you been working with Cardtorial?

I’ve been helping Yvonne with Cardtorial in some form or another since Spring 2012.

What are your responsibilities?

At first, I was doing pretty light work — mailing stuff when she was out of town and helping out at shows.  Once things started picking up, I began to help in a much more meaningful way. (Note from Yvonne: she basically became our indispensable studio manager). I do everything from packaging, to making cards & journals, and keeping track of supplies.  I’m also moral support & mom.

What big, long-term goals do you have for the brand?

Haha, I let Yvonne stay in charge of the goals.  Generally, I love seeing happy customers and love seeing the company grow.

One of mom's quilts!  Her true passion. :)

One of mom’s quilts! Her true passion. :)

What do you enjoy the most about working with Cardtorial?

It’s fun getting our orders out the door.  It’s basic but satisfying!  I also get excited for our new designs or particularly beautiful pieces of wood.

What are your favorite Cardtorial goodies?

Our Fish in the Sea card!  We make it a lot and it’s one of our most popular so it’s great I get to see so many of them. I also really like our new geometric journals — they’re quite different from our other products and I think it’s a fun new spin.  I also have a soft spot for cute animals.

Isn’t Mama Leung adorable?! Stay tuned for our next post!

Friday Favorites, 7/11

11 Jul

We hope everyone’s enjoying their summer so far! It’s been pretty nice over here in SoCal, so we’re excited to enjoy the beautiful weather this weekend.

Yesterday, we had a few visitors from OC Metro visit the studio! We spruced up the place a bit to make it look cute and welcoming.

Cardtorial studio LA

What do you think of the studio?


We also made some fresh, lasercut signage!

OC Metro Cardtorial lasercut wood

Lasercut signs specially made for our guests!

Getting crafty with our lasercutter is SO much fun! Don’t get us wrong though, making wood cards, journals and prints is pretty awesome too (:

Shout out to our talented and awesome visitors (@linkeralaia & @rzcreative on Instagram) — thanks for stopping by our studio!

- Fun BuzzFeed piece to check out: “19 Reason We Should All Start Writing Letters Again.”

- Cupcakes & Cashmere made a beautifully worded case for souvenirs — definitely a lovely little personal essay!

- Cardtorial is sooo 2015 ;) See why we think next year might just be our big year: “5 Quirky Wedding Invitation Trends for 2015

- Speaking of wedding trends, have you seen Oh So Beautiful Paper’s feature on wedding stationery inspired by geometric shapes?

This is Water

8 Jul

David Foster Wallace is a genius and this graduation speech is by far one of the best I’ve ever heard (it might even come second to Steve Job’s 2005 Stanford University speech in my book). Though it isn’t really graduation season anymore, his down-to-earth approach to what understanding what education really means is always applicable.

We love The Glossary’s video production of Wallace’s “This is Water” keynote speech given at Kenyon College in 2005. It takes the words of Wallace and presents them with a visual-audio interpretation.

What do you think of his speech?

Friday Favorites: July 4th Edition!

4 Jul

Happy Independence Day, America! Have you ever been more excited about it being Friday? Okay, to be honest, we probably have… but this weekend is definitely going to be so much fun! When else do you get to see fireworks light up your neighborhood in celebration of a single national holiday?! In honor of this special day, we’re having a July 4th-themed Friday Favorites this week:

- Jello shots! Make these boozy treats more festive by layering red, white, and blue jello. Brit + Co. makes theirs extra cute by putting it in thin glasses and topping off the dessert with whipped cream.

- Understanding the context of this historic day might help you appreciate it more. Try picking up 1776 by David McCullough, George Washington: A Biography by Washington Irving, or Angel in the Whirlwind by Benson Bobrick.

- Looking for a good spot to watch fireworks? Here are places we might hit tonight as official Los Angeles residents. (Thanks LA Weekly!)

- You can finally go shopping with this weekend off! There are some great deals going on today, too.

- 4 patriotic recipes to try this weekend: Senate Bean Soup, Senator’s Favorite Crab Cakes, Presidential Mac ‘n Cheese, and White House Cookies?!

Happy July 4th Cardtorial

Have a fun-filled, festive weekend!! ♥

Journals Galore!

1 Jul

Cardtorial has been hard at work these past couple of weeks. After finally getting settled into our new studio in Downtown LA, we’ve been working on a bunch of new projects. Did you know that last year, we debuted our line of real wood journals? These were our first five:

Like our real wood laser cut cards, our journal covers feature laser cut typography and illustrations on 100% certified sustainable wood and 1/8 inches thick! The journals measure 5.25″ x 7.25″ with 80 blank white sheets of 5″ x 7″ paper, making our journals larger than our cards but smaller than our prints. For more information about our journals, visit our store and browse the collection here!

Since we debuted our line of journals, we’ve added three new designs (pictured below) and are looking to add more soon!

If you’ve been following us on Instagram, you already know that our latest journal design drafts play with patterns — what did you think?

In case you aren’t following us yet, here’s the sneak peek picture we posted this week:

Click on this photo to see us on Instagram!

Click on this photo to see us on Instagram!

Is there anything you’d want to see on your journal? Comment on this blog post to let us know!! Your journal design idea might just be made a reality! :D


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